Beneficial Electrification?

electric car benefits

What is Beneficial Electrification?

Beneficial Electrification is an emerging term for a simple idea: using electricity for things that would otherwise consume fossil fuels (natural gas, propane, oil, gasoline), in a way that does at least one of the following:

  • saves consumers money over time;

  • benefits the environment and reduces greenhouse gas emissions;

  • improves product quality, public health and/or consumer quality of life; or

  • fosters a more robust and resilient grid.

What are the benefits of electrification?

  • Electric technologies are more efficient, and lead to lower operating costs.

  • Reducing fossil fuels and their emissions improves public health.

  • Electrification limits the economic risks associated with the volatility of fossil fuel prices.

  • Broader usage enables better management of the electric grid.

  • Electrification from renewable sources reduces greenhouse gas emissions and mitigates climate impacts.

Learn more about electrification of Greater Rochester

Download the report to go deep on this initiative!

Believe in Greater Rochester’s Electrification


  • The electricity produced in our region is ~91% fossil-fuel-free according to the New York Independent System Operator (NYISO). This makes ours the cleanest grid in the nation.

  • The current energy infrastructure is able to support significant increases in electricity demand.

  • RTS is electrifying their fleet, with grant dollars supporting the addition of multiple electric buses and charging infrastructure.

  • NYS, the federal government and energy providers are offering more incentives, policies and tax credits for heat pumps and electric vehicles to help businesses and families go all electric.

  • Our region’s municipalities have committed to climate action plans that include beneficial electrification actions.

  • A wide range of industries, local organizations and businesses are highly engaged in sustainable business practices, including beneficial electrification efforts.

  • Corporate social responsibility is a growing priority for all segments of the business community.